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DiggIt seems that the “scrappy little startup from Soho” has scored itself its third large carrier supporter, with Bug Labs announcing this morning it had formed a “strategic relationship” with Sprint Nextel Corp. as a laboratory equipment partner for the new Sprint M2M Collaboration Center, which opened this week in Burlingame, Calif.
At its developer conference in Santa Clara this morning, Sprint Nextel officially opened its M2M Collaboration Center and named Bug Labs as one of the partners in the program to help empower developers with the hardware tools they need to innovate and meet the needs of the M2M market.
What Bug Labs offers is an open hardware development platform to help developers kickstart their projects to produce electronic devices from open source hardware designs and software, to partnerships in areas like supply chain and manufacturing.
Bug Labs will also be providing Sprint Nextel developers with an open, networked hardware platform to help create and build wireless M2M devices. The BUG platform comes pre-certified to run on the Sprint Nextel 3G network and can be bought here.
This is the third big carrier relationship that Bug Labs has entered into during the past several months (recent announcements were made with Verizon Wireless and AT&T Mobility), and seems to reflect a recent move by carriers to embrace something of a more open device development ecosystem.
If you haven’t yet seen what Bug Labs is all about, check out the video below:
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Congrats to Bug Labs! As Sprint and other carriers take off using Bug’s open networked platform to build M2M devices, M2M’s prospects grow bright indeed. Long before M2M transactions soar to the millions/billions via these devices, carriers should give thought to one more area: the back office — lest the low ARPU model of M2M drive CFOs buggy. Needed: deployment of automated billing systems that keep costs low, profits high. More info in this video I like as much as Bugs’ own: http://bit.ly/9LInoj